Palm Beach International Raceway is launching the “TrackText” program, a program designed to send updates, promotional offers and more to the fans. This program is the best way to stay up to date with everything at PBIR.

“I’m excited to launch the ‘TrackText’ program at PBIR,” said Jason Rittenberry, president of PBIR.  “Everyone uses text messaging and this is a great way for us to stay connected to our fans. Plus, as we all know how the weather is in South Florida, this is the best way to communicate with our racers when weather is jeopardizing our events.”

The “TrackText” program has been designed to allow better communication with our guests. For general Palm Beach International Raceway updates and information – including promotions – text the keyword ‘RACEPBIR’ (without the quotes) to 69050 to subscribe. For specific track updates – including weather announcements – text ‘PBIRDRAG’, ‘PBIRROAD’, or ‘PBIRKART’ (without the quotes) to 69050 for each track of interest. You can subscribe to as many tracks as you like.

When you text one of the key words to 69050, you will receive a welcome message and details on how to unsubscribe, should you desire to no longer receive text updates regarding that track. PBIR will send out weather updates if necessary, promotional offers and the latest news on PBIR events. Standard message rates apply.

If you have questions or concerns, please call 561.622.1400.